Yoga Vendors

VENDOR FAQ’S

“EACH YEAR AMERICANS SPEND $16.8 BILLION ON THEIR YOGA HABIT, BETWEEN CLASSES, EQUIPMENT, CLOTHING AND OTHER PRODUCTS” – Yoga Journal – Yoga Vendors

YOGA FUN DAY FACTS:

Historically we attract about 3,000 attendees to our yoga festivals and yoga events

15,000+ followers on Instagram.

50+ Unique Yoga Vendors in Vendor Village

Vendor Village and Artists Alley are FREE to the general public at Yoga Fun Day.

Unlimited yoga classes, yoga workshops in yoga, meditation and dance.

Lululemon’s local Brand Ambassadors teaching at our yoga festival

YOGA FUN DAY ATTENDEE DEMOGRAPHICS AND STATISTICS:

Women The Key Purchasing Audience at our Yoga Festivals

88% of Yoga Festival Attendees with a median income of $75,000 are women

82% of Yogis tend to be women – Huffington Post

31% of Yoga Festival attendees are women that make over $100,000

75% of women identify themselves as the primary shoppers in their households.

The number of American yoga practitioners has increased to over 36 million in 2016, up 76% from 20.4 million in 2012. 28% of all Americans have participated in a yoga class at some point in their lives.

Who Practices Yoga Today

In the U.S. today, there are 36.7M yoga practitioners, up from 20.4M in 2012
Practitioners spend $16B on classes, gear and accessories – the most on classes and instruction v 72% are women (26.4M), 28% are men (10.3M)
74% have been practicing for five or fewer years
34% of Americans, or 80M people say they are likely to try yoga over the next 12 months
Populations that are growing include men and older Americans

About Yoga Practitioners

Yoga students are more likely to say they have good mental clarity, are strong, have good balance and dexterity, give back to the community and live and eat sustainably
79% of practitioners also run, cycle, lift weights or participate in at least one other athletic activity
Flexibility, stress reduction and overall fitness are top reasons to start and keep practicing yoga
81% of students have practiced outside of the yoga studio in the past year
37% of those who practice have children under 18 who also do yoga

About Yoga Teachers and Yoga Studios

More than half of teachers and trainees report posting a yoga selfie and making and distributing instructional videos and promoting brands they like such as clothing brands, yoga fitness companies etc.
More than half of yoga studios generate revenue from offering other types of fitness classes, wellness services and accessories. Get your products to these studios.

YOGA FUN DAY AT A GLANCE:

Kids Zone – Kids Yoga, Kids Acro Yoga, Kids Zumba, Kids Book Readings by local children’s authors.

FREE Community SAM Talks to introduce people to a healthy lifestyle and or sample a class in a safe and fun environment.

Gastronomic Food from local farmers and local businesses.

Musical performers on stage such as local bands, singers, Kirtan bands and more

Live music in some of our classes.

International world renowned instructors and speakers presenting all day long.